Why Every Job Seeker Needs a Networking Plan

Have you ever, as part of a job search, reached out to people you know and said, "If you could keep an eye out for me, I'd appreciate it"? This isn't a trick question, and it's absolutely OK if your answer is, "yes."

In fact, many people approach their networks -friends, family, industry contacts, colleagues - in this exact way when looking for a new job. Unfortunately, this is not an effective tactic.

Now, don't get me wrong, proactively reaching out to people - not a bad idea. NOT AT ALL!

In fact, it's one of the absolute best ways to discover unadvertised opportunities, learn more about target jobs, and get on the radar of people who may help you get a foot in the door with a company of interest.

The problem lies in the approach. And this is where a networking letter comes in. 

The networking letter is a tool you can use to spell out, in detail, what you're looking for, and how, exactly, your people can help.

And it doesn't have to be a formal letter, per se. It can be an email, a LinkedIn InMail, or you could simply reference your thoughts in a note you send after a chat with a friend.

Here’s a few tips for writing that important networking letter:

1. Start with a friendly introduction: Tell them what's up and ask for their help

2. Share some specifics: Tell your people the skills you want to put to use in your next job

3. List companies (or industries) of interest: A few companies on your short list of dream employers? Let your network know!

4. Share potential job titles: Here’s your chance to really help your network know what to be on the lookout for, because the type of job you seek could very well be called different things at different companies

5. Wrap it up with an ask: Now you make a specific request. How can this person best support you? Let them know!

Wrap up your research for a new job by checking in with Calgary Career Hub’s Virtual Resource Room.

Click this link to get your password: Virtual Resource Centre